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The "Shein benchmarking" company has been filed for bankruptcy liquidation
Recently, Shenzhen Safu Commercial Co., Ltd., the company behind Zaful, a Chinese fast fashion benchmark brand that was once as famous as Shein, has been filed for bankruptcy liquidation. As a subsidiary of Crossborderlink, Zaful was once selected as one of the top 50 Chinese overseas brands by BRANDZ, with a peak monthly active user base of 17.79 million. However, in recent years, its operations have been under pressure. As of September 30, 2025, its net assets stood at -734.6889 million yuan. This time, a bankruptcy application was triggered due to a labor contract dispute. The court has appointed an administrator to advance the liquidation process, and Crossborderlink will lose control over it.
Meikeduo cross-border sellers can independently set a shipment exemption period
Recently, in preparation for the 2026 Spring Festival, Meikeduo platform has launched the "Holiday Self-Selection" feature, allowing cross-border sellers to set non-working days during February (excluding the system-default holidays from the 16th to the 18th) in the backend. Orders placed during the exemption period will not be counted towards the shipping time assessment, and the system will automatically extend the promised delivery time of the goods. The platform also announced that it will launch a special traffic support activity for cross-border sellers in February, giving priority to stores with short vacation periods and fast shipping recovery in providing additional exposure opportunities. Sellers are advised to keep their links active and prepare their inventory in advance to seize the post-holiday growth window. Meikeduo's self-delivery logistics service provider will suspend services from the 16th to the 18th of February, while operating normally during other periods. Sellers need to complete their holiday settings before January 30th to avoid assessment risks.
Amazon Q4 Beauty List for 25 Years Released: Skin Care Products Rank Top
Recently, according to data released by BeautyMatter Studio, the Top 25 beauty and personal care products list for the fourth quarter of 2025 on Amazon shows that beauty consumption on the platform continues to tilt towards "daily care" and "high repurchase rate" products, rather than chasing short-term fashion trends
The average selling price of the products on the list has dropped to $12.44, down from $14.84 in the third quarter, with a median price of $10.47, reflecting a continuous decline in prices and a growing preference among consumers for reusable basic products. The top of the list is still dominated by familiar functional products, with acne care, body care, and hand sanitizer making up the top three, demonstrating the category advantage centered on stable demand and high-frequency use. Hero Cosmetics' Mighty Patch (acne care) has ranked first for several consecutive quarters, despite its price increasing to $17.91.
TikTok Shop US site cancels seller self-fulfillment model
Recently, according to the direct notification sent by TikTok Shop US to sellers and the latest updated official documents, the platform will gradually eliminate the Seller Shipping model, and future orders will be fulfilled through logistics services managed by TikTok Shop. Under the new policy, from the beginning of 2026, sellers can only use TikTok Shop Logistics Services, including Fulfilled by TikTok (FBT), Upgraded TikTok Shipping, and Collections by TikTok (CBT). This policy applies to both sellers operating within the United States and cross-border sellers located outside the United States but selling to the American market.
Freight rates across all shipping lanes have declined
It is reported that the latest Shanghai Containerized Freight Index (SCFI) has fallen by 7.39% to 1457.86 points, marking a three-week consecutive decline with the rate of decrease expanding. Freight rates on all four major shipping routes have declined, with the US East Coast route down by 8.5%, the European route, US West Coast route, and Mediterranean route falling by 4.83%, 5.01%, and 7.61% respectively. Secondary routes have also followed suit, with almost all routes experiencing a decline, except for the Japan and Korea routes which remain relatively stable. It is expected that there will be no hope for freight rate increases before the end of February.
In an exclusive interview with People's Daily, a senior executive of DHL Group stated that China will become an important growth market in the world
Recently, in an exclusive interview with our reporter, Matthias Mack, CEO of DHL Group, a logistics service provider from Germany, stated, "China's continuous promotion of high-level opening-up has not only injected momentum into global trade but also allowed multinational corporations deeply rooted in China to share the dividends." As a major manufacturing country, China's technological advancements in automation, robotics, artificial intelligence, and other fields are profoundly influencing the global logistics industry, becoming a significant force in driving industry transformation. During the interview, Matthias Mack repeatedly emphasized that DHL Group will continue to increase its investment and strategic layout in China. Taking the Guangdong-Hong Kong-Macao Greater Bay Area as an example, DHL Group has been continuously increasing its investment in Guangzhou, Shenzhen, Hong Kong, and other places in recent years, strengthening the construction of logistics infrastructure and international express delivery network capabilities. Among them, the DHL Express Shenzhen Port under the group is currently undergoing expansion and is expected to be put into operation this year. After expansion, the Shenzhen Port will open more direct cargo flights from Shenzhen to major cities in the Asia-Pacific region and around the world, providing customers with higher quality and sustainable international logistics services.